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New Media 101 Notes
Welcome GEAC Conference
attendees! Below you'll find links to files and URLs
mentioned in the New Media 101 presentation given on June 23, 2006 at
Augusta State University.
I really appreciated being invited to be a speaker at the Summer Conference, and I really appreciate
the participation from everyone who attended the New Media 101 workshop.
If PowerServe can be of service to you in the future, don't hesitate to call [(706) 826-1506 x115]
or email me.
Sincerely,
Chris Harrison
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Workshop Intro: Blogs, wikis, podcasts, chats. Confused? Technology is giving us
new and better ways to communicate, but many of us are way behind when it comes to using this new
technology to communicate our message. Are you using the internet to your and your institution's
advantage? In this session, I'll share the tips and trends of this new interactive media.
Downloads
Podcasts
From Wikipedia:
Podcasting is the method of distributing multimedia files, such as audio programs or music
videos, over the Internet using either the RSS or Atom syndication formats, for playback on
mobile devices and personal computers. The term podcast like 'radio', can mean both the content
and the method of delivery. The host or author of a podcast is often called a podcaster.
Podcasters' web sites may also offer direct download or streaming of their files; a podcast
however is distinguished by its ability to be downloaded automatically using software capable
of reading RSS or Atom feeds.
Usually a podcast features one type of 'show', with new episodes released either sporadically
or at planned intervals such as daily or weekly. In addition, there are podcast networks that
feature multiple shows on the same feed.
Podcasting's essence is about creating content (audio or video) for an audience that wants
to listen or watch when they want, where they want, and how they want.
Wikis
From Wikipedia:
A wiki is a type of website that allows users to add, remove, or otherwise edit and change all
content very quickly and easily, sometimes without the need for registration.
Blogs
From Wikipedia:
A weblog, which is usually shortened to blog, is a website where regular entries are made
(such as in a journal or diary) and presented in reverse chronological order. Blogs often offer
commentary or news on a particular subject, such as food, politics, or local news; some function
as more personal online diaries. A typical blog combines text, images, and links to other blogs,
web pages, and other media related to its topic. Most blogs are primarily textual although many
focus on photographs, videos or audio.
Chat rooms
From Wikipedia:
A chat room is an online site in which people can chat online (talk by broadcasting messages
to people on the same site in real time). Sometimes these venues are moderated either by limiting
who is allowed to speak (not common), or by having moderation volunteers patrol the venue watching
for disruptive or otherwise undesirable behavior.
What else is out there?
- RSS/XML/Atom Feeds
- Skype
- 100 Million Users
- Has been banned at a number of Universities due to security concerns, such as the University at Cambridge.
- Instant Messaging
Tools
The right tools make the difference. If you're looking to start your own blog, podcast, etc. it's important
to know what some of the options are out there.
Blogs
Podcasts
Wikis
Chat rooms
Why even bother with online technologies?
- On Demand Access. The beautiful thing about podcasts, RSS feeds, etc.
is that you get the information that matters to you as soon as it becomes available.
- More and more people are getting online. Recent estimates indicate that
over 70% of American households have internet access now. The American Psychology Association
estimates that 75%-90% of teenagers use the net in some fashion.
- You're building for the future. By adopting technologies such as Podcasts
and RSS feeds, you're adding features that will are accessible in today's modern web browsers
(IE7, Firefox, Opera, Camino, Safari, etc.) that will gain greater adoption amongst the
general populace in coming years.
How will this help us to attract students?
- These new technologies will give prospective students a taste of what they might expect
from your institution.
- Podcasts and Blogs from real students are being used at other schools to share what student
life is like on campus.
- Orientation materials, Commercials, Lectures, Student Interviews, etc. could be made
available as podcasts or vidcasts that new students could access 24/7.
- Wikis could be available that contain information about school life, organizations, school
history, etc. This information would be maintained by current students, professors,
administration, etc.
How will this help us to communicate with alumni?
- Podcasts can be used to provide daily/weekly/monthly updates to alumni to keep them abreast
of what's going on at your school.
- RSS Feeds allow alumni to subscribe to news feeds so that news gets delivered to them when
it's available, as opposed to you hoping they come by your site to see if/when news has
been updated.
- Blogs can be used to post school news, discuss alumni issues, etc. and is a mechanism that
facilitates discussion between an author (or author(s)) and commentors.
How will this help us with fundraising?
- All of these technologies could be used to mention/advertise current fundraising efforts
underway at the school.
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